How good are we really?

Net Promoter Score is an accurate unit of measurement of client satisfaction. It is worked out by asking clients 'the ultimate question' and based on the responses, getting a score which could range from negative 100% to positive 100%. Members of an industry tend to score similarly to each other, and their relative rank can be worked out. For instance, the banking industry has a range from negative 30 to positive 8. Used car salesmen would rank even lower!

A property management company in Brisbane surveyed landlords and discovered an average Net Promoter Score of negative 22% for property management locally. I think it would be fair to say this would be true all over Australia, and even New Zealand. Not many people have positive things to say about property management, sadly. Incidentally, the company conducting the Brisbane survey is regarded as the best in Brisbane, and they scored negative 11%. They were horrified by that, but it is all relative. They out-performed their competition significantly.

We asked our entire database 'the ultimate question' and had a representative sample of responses come back. Our score? Positive 36%.

Wow.

That means we wipe the floor with the competition. The majority of people on our database are raving fans of what we do (please note, we had responses from people who did not use us yet either. Had we just surveyed our clients, our score would have been higher, quite likely, 42). 56% of respondents rated us 9 or even 10 out of a possible ten.

What is 'the ultimate question'? No, the answer isn't the meaning of life, the universe and everything. It is simply "On a scale of one to ten, ten being the highest, how likely are you to recommend Rental Results to family and friends?".

So you can see why people from all over the planet (and soon, the Galaxy), like having Rental Results manage their property in the Wellington Region.